Banking Essay Example | Topics and Well Written Essays - 250 words

Banking - Essay Example The article argues that the Softcard, a product comprising T-Mobile and Verizon Wireless companies’ technology will enable the existing users to access services from 14,000 outlets of the McDonalds fast food chain. The author’s research argues that the Softcard services will service the existing and emerging clientele using any of the chosen eighty mobile devices. The author succeeds in analyzing the propulsion of the US economy through wireless financial services from a comparative approach that includes different countries. The research successfully indicates that the NFC, Apple Pay, and Softcard are gaining a reasonable clientele population in nations such as Australia and UK (Ginovsky 1). The author cites that 60% of the debit card users’ activities increased by 18% after the technology’s introduction; thus, leading to revenue increment of $3 billion (Ginovsky 1). The research predicts an increment of the services’ users to be 80% by 2020. Therefore, the banking periodical and the author’s research serve in delivering knowledge to the banking professional about the ongoing and the expected changes in the banking industry, as such information will enhance preparedness to overcome the challenges that might